Service: Brand Strategy & Visual Identity - Web Design - Packaging & Product Design - Content Production
Stand-Out Accessories for the Bad B*tches.
Based in Ireland, Red Rogue is your one-stop destination for high-quality bling that won't break the bank.
We carried out a rebrand of Red Rogue in 2023, where the brand required a more professional look & some extra edge against its competitors in the market. We achieved this through a rich & luxurious colour palette and constructed a custom & unique serif for the main typeface to ensure the brand could never be replicated. We used a mix of editorial serif fonts throughout the type suite, pairing them with a bold sans serif & a rough handwritten script to keep some unfinished edge to the overall aesthetic. We also created a custom sword illustration to sit across the branding, to bring a further sense of power & edge to the brand's aesthetic.
Along with the visual identity, we also provided website & packaging design, and ongoing Photography, Videography, Brand Strategy & Marketing Consultancy.